The indestructible brand : crisis management in the age of social media / by Venke Sharma and Hushidar Kharas. New Delhi: Sage Publication, Y 2017.

Keywords: brand name product; management; product management; public relations; social media

Acc. No : 16475

SPARK : the insight to growing brands / by Paddy Rangappa. New Delhi: Simon and Schuster India, Y 2017.

Keywords: brand building; marketing; business challenge; case studies

Acc. No : 16476

Black box thinking : marginal gains and the secrets of high performance / by Matthew Syed. New Delhi: Simon and Schuster India, Y 2017.

Keywords: failure; psychology; errors; success

Acc. No : 16477

See you at the top / by Zig Ziglar, illustrated by Al Mayton. New Delhi: Magna Publishing Co Ltd, Y 2000.

Note: Formerly entitled: Biscuits, fleas, and pump handles

Keywords: conduct of life

Acc. No : 16478

Entertaining the citizen : when politics and popular culture converge / by Liesbet Van Zoonen. Lanham: Rowman and Littlefield, Y 2005.

Series: (Critical media studies)

Keywords: mass media; political aspects; politics and culture; United States; politics and government

Acc. No : 16479

The empress : the dramatic life of a powerful and enigmatic leader / by Kalyani Shankar. New Delhi: Bloomsbury Publishing India Pvt. Ltd, Y 2017.

Keywords: Jayalalitha; political power; politics and culture; Tamilnadu; biography

Acc. No : 16480

The Monk who became chief minister : the definitive biography of yogi Adityanathb/ by Shantanu Gupta New Delhi: Bloomsbury Publishing India Pvt. Ltd, Y 2017.

Keywords: biography; political aspects; Uttar pradesh; politics and government

Acc. No : 16481

Contemporary Sociology / by H.K. Rawat. Jaipur: Rawat Publications, Y 2013.

Keywords: Sociology

Acc. No : 16482

Social problems in India / by Ram Ahuja. 3rd ed. Jaipur: Rawat Publications, Y 2017.

Keywords: social problems; India; social conditions; black money

Acc. No : 16483

Indian sociological thought / by B. K. Nagla. 2nd ed. Jaipur: Rawat Publications, Y 2016.

Keywords: sociologists; sociology; India

Acc. No : 16484

Criminology / by Ram Ahuja. Jaipur: Rawat Publications, Y 2014.

Keywords: crime; sociological aspects; criminology

Acc. No : 16485

Culture change in India : identity and globalization / by Yogendra Singh. Jaipur: Rawat Publications, Y 2017.

Keywords: social change; India; globalization

Acc. No : 16486

Social inequality in India : profiles of caste, class, power, and social mobility / edited by K.L. Sharma. 2nd ed. Jaipur: Rawat Publications, Y 2017.

Note: "Essays in honour of Professor Yogendra Singh."

Keywords: social classes; India; caste; social mobility

Acc. No : 16487

A methodology for social research / by Gideon Sjoberg and Roger Nett. 1st ed. Jaipur: Rawat Publications, Y 2009.

Keywords: social sciences; research

Acc. No : 16488

Practice of social research : social work perspective / by D. K. Lal Das. Jaipur: Rawat Publications, Y 2010.

Keywords: social sciences; research; methodology

Acc. No : 16489

Caste and class in India / edited by K. L. Sharma. Jaipur: Rawat Publications, Y 2012.

Keywords: caste; India; social classes

Acc. No : 16490

Indian society and culture / by Vinita Pandey. Jaipur: Rawat Publications, Y 2016.

Keywords: India; social conditions; social life and customs; manners and customs

Acc. No : 16491

Indian social structure and change / by K. L. Sharma. Jaipur: Rawat Publications, Y 2017.

Keywords: India; social change; Social conditions

Acc. No : 16492

Design by nature : using universal forms and principles in design / by Maggie Macnab. Berkeley, CA: New Riders, Y 2012.

Series: (Voices that matter)

Keywords: design; repetitive patterns; decorative arts; nature in art

Acc. No : 16493

Zag : the number-one strategy of high-performance brands : a whiteboard interview / by Marty Neumeier. Berkeley, CA: New Riders, Y 2007.

Keywords: product differentiation; brand name products; brand name products; planning

Acc. No : 16494

Chasing daylight : how my forthcoming death transformed my life: a final account / by Eugene O'Kelly and Andrew Postman. New York: McGraw Hill Education, Y 2008.

Keywords: brain; cancer; patients; terminally ill; psychology; death; psychological aspects; health

Acc. No : 16495

Quickwin digital marketing: answers to your top 100 digital marketing questions / by Annmarie Hanlon and Joanna Akins. New Delhi: Prentice Hall India Learning Private Limited, Y 2012.

Keywords: Internet marketing; handbooks, manuals, etc; branding online; blogs; social media

Acc. No : 16496

The creative habit : learn it and use it for life : a practical guide / by Twyla Tharp and Mark Reiter. New York: Simon and Schuster, Y 2006.

Keywords: creation; literary, artistic, etc; creative ability; creative thinking; self-help

Acc. No : 16497

India : priorities for the future / by Bimal Jalan. Gurgaon, Haryana: Penguin Random House India, Y 2017.

Keywords: India; economic policy 1991; politics and government 1977

Acc. No : 16498

We also made history : women in the Ambedkarite movement / by Urmila Pawar and Minakshi Moon, translated and introduction by Wandana Sonalkar. New Delhi: Zubaan, Y 2014.

Series: (Zubaan academic)

Keywords: women; social conditions; India; feminism; social

Acc. No : 16499

Motherhood and choice : uncommon mothers, childfree women / by Amrita Nandy. New Delhi: Zubaan, Y 2017.

Keywords: women; social conditions; India; feminism; social

Acc. No : 16500

Speaking of the self : gender, performance, and autobiography in South Asia / edited by Anshu Malhotra and Siobhan Lambert-Hurley. New Delhi: Zubaan, Y 2017.

Series: (Zubaan academic)

Keywords: women; social conditions; India; feminism; autobiography

Acc. No : 16501

From Cork to Calcutta : my mother's story / by Milty Bose. New Delhi: Zubaan, Y 2017.

Keywords: biography

Acc. No : 16502

Women, peace, and security in Northeast India / edited by Ashild Kolas. New Delhi: Zubaan, Y 2017.

Keywords: women political activists; India; Northeastern; peace building; internal security

Acc. No : 16503

The mothers of Manipur : twelve women who made history / by Teresa Rehman. New Delhi: Zubaan, Y 2017.

Keywords: protest movements; Manipur; India; feminism; atrocities

Acc. No : 16504

Lady driver : stories of women behind the wheel / edited by Jayawati Shrivastava. New Delhi: Zubaan, Y 2017.

Keywords: Self-realization; success; women automobile drivers; India; automobile drivers

Acc. No : 16505

Unclaimed harvest : an oral history of the Tebhaga women's movement / by Kavita Panjabi. New Delhi: Zubaan, Y 2017.

Keywords: peasant uprisings; India--West Bengal; women--political activity

Acc. No : 16506

Conflicted democracies and gendered violence : the right to heal : internal conflict and social upheaval in India / edited by Angana P Chatterji, Shashi Buluswar, Mallika Kaur, Veena Das and Navanethem Pillay. New Delhi: Zubaan, Y 2016.

Keywords: political violence; women and war; India; women--violence against; social conditions; sexual minorities--Violence against

Acc. No : 16507

The spectral wound : sexual violence, public memories, and the Bangladesh War of 1971 / by Nayanika Mookherjee. New Delhi: Zubaan, Y 2016.

Series: (Zubaan academic)

Keywords: women; crimes against; Bangladesh; revolution; rape as a weapon of war

Acc. No : 16508

Undoing impunity : speech after sexual violence / by V. Geetha. New Delhi: Zubaan, Y 2016.

Series: (Zubaan series on sexual violence and impunity in South Asia)

Keywords: sexual violence and impunity project; sex crimes; South Asia; sex offenses

Acc. No : 16509

Drawing the line : Indian women fight back! / edited by Priya Kuriyan, Larissa Bertonasco and Ludmilla Bartscht. New Delhi: Zubaan Publishers Pvt. Ltd, Y 2015.

Keywords: women's rights; India; Comic books, strips, etc; social conditions

Acc. No : 16510

X does not mark my spot: voices from the South Asian diaspora / edited by Roksana Badruddoja. New Delhi: Zubaan, Y 2014.

Keywords: South Asians; ethnic identity; United States; Canada

Acc. No : 16511

No outlaws in the gender galaxy / by Chayanika Shah, Raj Merchant, Shals Mahajan and Smriti Nevatia. New Delhi: Zubaan, Y 2015.

Keywords: gender identity; India; sex differences; queer theory

Acc. No : 16512

The maharaja's household : a daughters' memories of her father / by Binodini, translated from the Manipuri by L Somi Roy. New Delhi: Zubaan, Y 2014.

Keywords: India; Manipur; families; Churachand maharaja; fathers and daughters; kings and rulers; manners and customs

Acc. No : 16513

Picture this! : painting the women's movement / by Radhaben Garva and Sushma Iyengar.. New Delhi: Zubaan, Y 2013.

Keywords: rural women--social conditions; women in rural development; India--Kachchh

Acc. No : 16514

In my mother's house : civil war in Sri Lanka / by Sharika Thiranagama. New Delhi: Zubaan, Y 2013.

Keywords: war and society; ethnic conflict; politics and government; social sciences; indic people

Acc. No : 16515

Women water professionals : inspiring stories from South Asia / edited by Sumi Krishna and Arpita De. New Delhi: Zubaan, Y 2012.

Keywords: management; women professional employees; biography; social sciences

Acc. No : 16516

The peripheral centre : voices from India's Northeast / edited by Preeti Gill. New Delhi: Zubaan, Y 2013.

Keywords: India, Northeastern; state-sponsored terrorism; politics and government; women--social conditions; women--political activity; social conditions

Acc. No : 16517

Eating women, telling tales : stories about food / by Bulbul Sharma. New Delhi: Zubaan, Y 2009.

Keywords: food ; kitchen; women

Acc. No : 16518

Diverting the flow : gender equity and water in South Asia / edited by Margreet Zwarteveen; Sara Ahmed and Suman Rimal Gautam. New Delhi: Zubaan, Y 2012.

Keywords: water; supply; government policy; equality; social aspects

Acc. No : 16519

Contesting nation : gendered violence in south asia - notes on the postcolonial present / edited by Angana P. Chatterji and Lubna Nazir Chaudhry. New Delhi: Zubaan, Y 2012.

Keywords: women; violence against; South Asia; history--20th century; crimes against

Acc. No : 16520

Shia women : Muslim faith and practice / by Diane D'Souza. New Delhi: Zubaan, Y 2012.

Keywords: customs and practices; doctrines; religious aspects; islam

Acc. No : 16521

New lamps for old? : gender paradoxes of political decentralization in Kerala / by J Devika and Binitha V Thampi. New Delhi: Zubaan, Y 2012.

Keywords: women; political activity; India; Kerala; panchayat; decentralization in government

Acc. No : 16522

The goddess and the nation : mapping mother India / by Sumathi Ramaswamy. New Delhi: Zubaan, Y 2011.

Keywords: postcolonialism; symbolic anthropology; India; group identity; political aspects

Acc. No : 16523

Women changing India / edited by Urvashi Butalia and Anita Roy. New Delhi: Zubaan, Y 2010.

Keywords: women; change India

Acc. No : 16524

Nine degrees of justice : new perspectives on violence against women in India / edited by Bishakha Datta. New Delhi: Zubaan, Y 2012.

Keywords: women; crimes against; India; legal status, laws, etc

Acc. No : 16525

Paradoxes of empowerment : development, gender, and governance in neoliberal India / by Aradhana Sharma. New Delhi: Zubaan, Y 2010.

Keywords: poor women; services for; public welfare; economic development projects; India; Uttar Pradesh; mahila samakhya

Acc. No : 16526

The yellow book : a parent's guide to sexuality education / by Talking About Reproductive and Sexual Health Issues (TARSHI). New Delhi: Zubaan, Y 2010.

Keywords: sex instruction for teenagers; handbooks, manuals, etc; sexual behaviour

Acc. No : 16527

Genderscapes : revisioning natural resource management / by Sumi Krishna. New Delhi: Zubaan, Y 2009.

Keywords: ecofeminism; women in natural resources; management; India; social aspect

Acc. No : 16528

Visible histories, disappearing women : producing muslim womanhood in late colonial Bengal / by Mahua Sarkar. New Delhi: Zubaan, Y 2008.

Keywords: management; muslim women; social conditions; women in Islam; Asia; British colonies; India; West Bengal

Acc. No : 16529

Democratization and women's grassroots movements / edited by Jill M. Bystydzienski and Joti Sekhon. New Delhi: Zubaan, Y 2008.

Keywords: women; political activity; democratization; social movements; social reformers; feminism

Acc. No : 16530

Writing caste/writing gender : reading Dalit women's testimonios / by Sharmila Rege. New Delhi: Zubaan, Y 2006.

Keywords: poor women; India; Maharashtra; biography; dalits

Acc. No : 16531

Poster women : a visual history of the women's movement in India / by Zubban supported by Ford Foundation. New Delhi: Zubaan, Y 2006.

Keywords: feminism; India; posters; women

Acc. No : 16532

Knowing our rights : women, family, laws, and customs in the Muslim world : Women living under muslim laws = Femmes sous lois musulmanes / project coordinated by International Solidarity Network. New Delhi: Zubaan, Y 2006.

Keywords: domestic relations; islamic law; muslim women; islamic countries; legal status, laws, etc; handbooks, manuals, etc.

Acc. No : 16533

Specters of Mother India : the global restructuring of an Empire / by Mrinalini Sinha. New Delhi: Zubaan, Y 2006.

Keywords: mayo, katherine, 1868?-1940; women; India; social conditions; 20th century

Acc. No : 16534

'Marketing' reproduction : political rhetoric and gender policy in India/ ideology and population policy in India / by Rachel Simon-Kumar. New Delhi: Zubaan, Y 2006.

Keywords: India; birth control; gender policy; political aspects

Acc. No : 16535

Speech and silence : literary journeys by Gujarati women / translated by Rita Kothari. New Delhi: Zubaan, Y 2006.

Keywords: short stories; fiction; Gujarati translations into English; Gujarati fiction 20th century; women authors

Acc. No : 16536

Aarti Bajaj - the cutting to the rhythm of life / by Charu Gargi. New Delhi: Zubaan, Y 2009.

Series: (Women in Indian film, series ed.: Nasreen Munni Kabir)

Keywords: motion pictures; commercial Hindi cinema

Acc. No : 16537

Aparna Sen calls the shots / by Rajashri Dasgupta. New Delhi: Zubaan, Y 2009.

Series: (Women in Indian film, series ed.: Nasreen Munni Kabir)

Keywords: motion pictures; commercial Hindi cinema

Acc. No : 16538

In step with Farah Khan / by Nasreen Munni Kabir. New Delhi: Zubaan, Y 2009.

Series: (Women in Indian film, series ed.: Nasreen Munni Kabir)

Keywords: motion pictures; commercial Hindi cinema; choreographer

Acc. No : 16539

Jaya Bachchan - the star-next-door / by Udita Jhunjhunwala. New Delhi: Zubaan, Y 2009.

Series: (Women in Indian film, series ed.: Nasreen Munni Kabir)

Keywords: motion pictures; commercial Hindi cinema; actresses

Acc. No : 16540

Madhuri Dixit - a woman of her times / by Kaveree Bamzai. New Delhi: Zubaan, Y 2009.

Series: (Women in Indian film, series ed.: Nasreen Munni Kabir)

Keywords: motion pictures; commercial Hindi cinema; actresses

Acc. No : 16541

The rise of Mumtaz / by Namrata Joshi. New Delhi: Zubaan, Y 2009.

Series: (Women in Indian film, series ed.: Nasreen Munni Kabir)

Keywords: motion pictures; commercial Hindi cinema; actresses

Acc. No : 16542

The virtue of being Nutan / by Namrata Joshi. New Delhi: Zubaan, Y 2009.

Series: (Women in Indian film, series ed.: Nasreen Munni Kabir)

Keywords: motion pictures; commercial Hindi cinema; actresses

Acc. No : 16543

Saira Banu - the winsome beauty / by Kaveree Bamzai. New Delhi: Zubaan, Y 2009.

Series: (Women in Indian film, series ed.: Nasreen Munni Kabir)

Keywords: motion pictures; commercial Hindi cinema; actresses

Acc. No : 16544

Smita Patil - the art-house aristocrat / by Nandini Ramnath. New Delhi: Zubaan, Y 2009.

Series: (Women in Indian film, series ed.: Nasreen Munni Kabir)

Keywords: motion pictures; commercial Hindi cinema; actresses

Acc. No : 16545

The elegant Zeenat Aman / by Udita Jhunjhunwala. New Delhi: Zubaan, Y 2009.

Series: (Women in Indian film, series ed.: Nasreen Munni Kabir)

Keywords: motion pictures; commercial Hindi cinema; actresses

Acc. No : 16546

The unheard scream : reproductive health and women's lives in India / edited by Mohan Rao. New Delhi: Zubaan, Y 2008.

Keywords: India; reproductive health; women's health services; applied Sciences

Acc. No : 16547

From gender to nation / edited by Rada Ivekovic and Julie Mostov. New Delhi: Zubaan, Y 2006.

Series: (A series of balkan and East-European studies : University of Bologna , Longo editore Ravenna)

Keywords: nationalism and feminism; sex role; political aspects; India; Soviet Union; Yugoslavia

Acc. No : 16548

Speaking peace : women's voices from Kashmir / edited by Urvashi Butalia. New Delhi: Zubaan, Y 2002.

Keywords: women; social conditions; India; Jammu and Kashmir

Acc. No : 16549

The history of doing: an illustrated account of movements for women's rights and feminism in India, 1800-1990 / by Radha Kumar. New Delhi: Zubaan, Y 2015.

Keywords: India; feminism; women; social conditions; women's rights; religious aspects; Islam

Acc. No : 16550

Recasting women : essays in Indian colonial history / edited by Kumkum Sangari and Sudesh Vaid. New Delhi: Zubaan, Y 2003.

Keywords: India; women; social conditions; British occupation of India (1765-1947); patriarchy; feminism; women

Acc. No : 16551

Reconfiguring reproduction : feminist health perspectives on assisted reproductive technologies / edited by Sarojini N. and Vrinda Marwah; Sama resource group for women health. New Delhi: Zubaan Publishers Pvt. Ltd, Y 2015.

Keywords: human reproductive technology; congresses; moral and ethical aspects; economic aspects

Acc. No : 16552

The fabulous feminist : a Suniti Namjoshi reader / by Sumiti Namjoshi Reader. New Delhi: Zubaan, Y 2012.

Keywords: feminism in literature; short stories; feminism; indic literature (English)

Acc. No : 16553

The business of sex / edited by Laxmi Murthy and Saraswathi Seshu. New Delhi: Zubaan Publishers Pvt. Ltd, Y 2013.

Keywords: sex-oriented businesses; India; prostitutes; feminism

Acc. No : 16554

Making strategy work : leading effective execution and change / by Lawrence G Hrebiniak. 2nd ed. Upper Saddle River: Pearson Education, Inc. - FT Press, Y 2013.

Keywords: strategic planning; leadership; organizational change; management

Acc. No : 16555