How to Use Database
СНПЧ А7 Омск, обзоры принтеров и МФУ

Database Name

Database Type

Subject

ABC (Need Password)

Numeric

Circulations of Newspapers and Magazines

ABI/Inform Complete

Full-text

Business conditions, Market trends, Management practice and theory, Corporate strategies and tactics, Competitive product information, Technology, Human Resource

Advertising Research Foundation (ARF) (Need Password)

Full-text

Advertising Research

American Academy of Advertising

Bibliographic

Advertising Research and Advertising Education

Best Creative Work of CCC Students

Full-text

Best Print ads and television commercials created by MICA Crafting Creative Communications students

Books Database

Bibliographic

Books with KEIC

Business Source Complete EBSCO

Full-text

Management and related areas

CarmaVideo Library (Need Passwrod)

Research

Research methodology related videos

Coloribus (Need Password)

Creative

Campaigns

Communication Source - EBSCO

Full-text

Communication and Mass Media

Communication & Media Studies SAGE

Full-text

Communication and Media

Communication Arts (Need Password)

Creative

Campaigns

Crisil

Numeric

93 Catagories data (On India)

Economic & Political Weekly

Full-text

Economics, politics, sociology, culture, the environment and numerous other disciplines.

Emerald marketing E Journals

Full-text

Marketig Journals

Emerging Market Information Service (ISI Emerging Markets)

Full-text

Economy Finance, Companies and Industries sector information

Euromonitor International (Passport GMID)

Full-text

Market survey (India & Global)

iBankLive (Need Password)

Creative

Campaigns

Indiastat.com

Numeric

On India

J-Gate available with fedreted search

Full-text/Abstracts

Subscribed E-Journals

JSTOR

Full-text

Scholarly content in more than 50 disciplines

Luerzer Archive (Need Password)

Creative

Campaigns

MICA Archives- MICA Digital Library

Full-text

MICA's archival records such as announcement, programme brochures, newsletters, journal, magazines and many more

MICA Faculty Publications-MICA Digital Library

Full-text

Publications (articles, papers, books, book chapters, case studies etc.) of faculty members, research team etc

MICA In News- MICA Digital Library

Full-text

MICA related news items appeared in newspapers

MIMI

Numeric

Market Potential Index,, Sectoral Index, 182 Variables Urban data (On India)

Newspapers Clippings

Bibliographic/Full-text

Advertising, Mass Media, Marketing and related areas

Non Book Materials

CDs

TVCs, CDs received along with books and magazines

Periodicals

Bibliographic: Abstracts and Indexes

Advertising and Product Profiles

Print Ads

Creative

Campaigns

Questia Online Library (Need Password)

Full-text

Social Science & Humanities

Radio Commercials

Creative

Campaigns

Statista

Numeric

Socail Media, Ecommerce, Smartphone, Food Industry, Gaming, Film Industry (On India-Global)

Students Dissertations

Full-text

1994 Onwards

TV Commercials

Creative

Campaigns

World Advertising Research Centre (WARC)

Full-text

Advertising, Marketing Communications, Case Studies, Consumers & Customers and Media Buying and Planning